We’re excited to announce the Pepperi Message Center, a new feature that will streamline communication with your sales team and account managers, ensuring everyone stays informed, engaged and on top of their game. For setup details see: Message Center Guide Centralized Communication Admin Notifications provides a centralized hub for Admins to send important …
Planning a marketing budget is never easy, and even a marketing pro finds himself puzzled when analyzing actual marketing expenses and their effectiveness. Not once or twice you’ve probably asked yourself what you should be investing in next year. What marketing activities will bring more brand recognition and contribute to a growth strategy? Traditional marketing? …
Facing fierce competition from other brands and price pressure from online retailers, eyewear manufacturers need to reduce their cost of doing business by finding new ways to improve their sales operations productivity. Here are seven ways top eyewear brands are leveraging technology to enhance the productivity of their sales operations: 1. Automated order taking …
A recent McKinsey study shows that approximately a third of sales and sales operations tasks can easily be automated using today’s technology to improve efficiency and effectiveness. However, despite its enormous potential, many CPG and FMCG businesses are unaware of the breadth and depth workflow automation brings, and of the value it may unlock. Many …
With online ordering skyrocketing, the traditional role of sales reps for manufacturers, wholesalers and distributors of beauty products is dramatically changing. Whether they are retail stores, boutiques, department stores, salons, spas or estheticians, B2B beauty customers can search for products and place orders online, 24/7. This means they do not need the sales rep for …
Ever wondered why dropshipping is not practiced by brick-and-mortar retailers without an online presence? The excerpt below is taken from communications we had recently with one of the largest manufacturers and distributors in the US beauty industry. “Our B2B buyers are placing orders via Pepperi’s B2B eCommerce portal. However, most of them do not …
Getting quality leads is hard enough, the last thing you want to do is lose the deal with a simple sales mistake that could have been avoided. While technology is a huge help with the sales process and many aspects can now be automated, it is not a substitute for the human element which is …
The secret to revenue growth in 2022 If your B2B business is still relying on traditional revenue channels, you are missing out on massive revenue potential. Surprisingly many B2B businesses are lagging behind their B2C counterparts when it comes to having an e-commerce revenue channel. In fact, B2B e-commerce sales are expected to hit $1.8 …
Our latest case study shows how Pepperi helped Chex Finer Foods, a 3rd generation specialty food distributor, supplying over 750 retail grocery stores from Maine to Florida, to accelerate their leadership position on the East Coast by providing their customers a “next-generation” buying experience. Chex was looking for an e-Commerce solution to ‘upgrade’ their sales …
Perhaps the easiest way to increase B2B consumer goods sales is to sell more to a customer that is already buying, using smart cross-selling and upselling tactics. The two are often confused, so in a nutshell, here is the difference: Upselling encourages the ordering of anything that would increase the price of the primary product; …
