Trend-setting brands at Vision Expo East 2018

Vision Expo East will take be taking place once again at the Javitz Center in New York between the 15 and 18 March 2018. Eyewear is the main event, featuring sunwear, accessories and retail merchandise This year is about changing your look…. so, whether you wear glasses all day, every day, or just every so often, …

BaselWorld 2018

10 Brands Representing the Best of the Best at Baselworld 2018

Baselworld is the most important annual event for the watch and jewelry industry. Every March, the most important brands, manufacturers, distributors, buyers and media representatives in the industry gather at the Messe Basel Fairgrounds in Switzerland. This year the show is shorter, running between March 22 and March 27, and smaller with between 600 and …

10 Great Ways to use Pepperi Mobile Sales Automation Solution at Trade Shows

10 Great Ways to Use Mobile Sales Automation at Trade Shows

During my 11-year tenure as Sales Manager for International Greetings PLC — a world leader in the giftware sector— I “worked the stand” at dozens of international trade shows. What really struck me at these shows was how sales people would spend hours with their faces buried in order pads frantically taking orders by hand. This …

Get Ready for a Successful Trade Show Season

The Trade show Season is coming up and we decided to give you a visual look at what you are up against. Are you anywhere near these numbers? If not then maybe you should think about your plan for your upcoming trade show. In any case… You’re Welcome!  

8 Expert B2B Sales Tips to Rock Your Next Trade Show

How to Optimize Business-to-Business Sales at Trade Shows

Trade shows provide a tremendous growth opportunity for your business but, of course it comes at a high cost. Whether your goals are lead generation, meeting new customers, enhancing relationships with existing accounts or probably all three, give yourself the best chance for making each show a success. The prep should start long before the show – use …

trade show ROI

Quick Guide: Measuring Trade Show ROI

Trade shows are a tremendous opportunity for businesses to generate leads, meet new clients, and enhance relationships with existing accounts. But they don’t come cheap. From designing and setting up your booth, renting floor space and exhibitors’ fees to travel and accommodation, handouts and giveaways, participating in a trade show is expensive – even if it’s …

cosmoprof 2017

10 Must-See Brands at Cosmoprof Las Vegas 2017

Cosmoprof Las Vegas 2017 is rapidly approaching and we’re already getting excited. This year feels a little different, though. Unlike past shows which have showcased the biggest brands in the business, this year’s exhibition will also highlight rising stars. On full display will be up-and-comers that deserve recognition for bringing products to the front line …

How To Identify Your Trade Show 'A-Team

How To Identify Your Trade Show ‘A-Team’

You’ve created a great looking booth but that’s not even half the battle. With so many companies competing for the time and attention of attendees, it’s your booth staff who will make the biggest difference between the success or failure of your trade show participation. So where do you start when choosing your Trade Show …

JCK 2017

JCK Las Vegas 2017 – What you need to know

JCK Las Vegas, the premiere event for jewelry professionals in North America is now less than a month away. From Monday, June 5 through Thursday, June 8, the Mandalay Bay Resort & Casino will host the annual JCK Las Vegas Jewelry Show. Are you ready? JCK Las Vegas: The Basics The largest show of its …